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CoreSite realigns sales and marketing structure to eliminate COO role

CoreSite Realty Corp. (NYSE: COR) has announced the realignment of its sales and marketing resources designed to create a more efficient and effective go-to-market platform, as well as streamline the operating structure.

The realignment will include the elimination of the chief operating officer role.

As part of the realignment, CoreSite has appointed Steven Smith as senior vice president of sales. In this role, Smith is responsible for overseeing all of CoreSite´s sales organization, including direct sales, indirect partner channel and sales enablement.

CoreSite´s marketing and product organizations will continue to be led by Brian Warren, CoreSite´s senior vice president of marketing and product management. Warren held responsibility over both organizations during his first year at CoreSite beginning in 2011 and has again been responsible for them since November 2013.

Jarrett Appleby is leaving his position as chief operating officer to pursue other opportunities.

Under the new alignment, Smith and Warren will report to Tom Ray, CEO. Additionally, Jeff Finnin, CoreSite´s chief financial officer, will assume oversight responsibilities for the facilities and operations organizations which are led by Billie Haggard, senior vice president of data centers and Dominic Tobin, senior vice president of operations, respectively.

CoreSite Realty delivers secure and reliable data centre solutions across eight key North American markets. For more information, visit


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