NeoMedia Technologies, Inc. (OTCBB: NEOM) said it has partnered with Wendy´s (NASDAQ: WEN) to become its exclusive provider for QR (quick response) code services as a part of Wendy´s-created promotional activities.
Wendy´s will be using NeoMedia´s NeoSphere product for its QR campaigns on a go forward basis. NeoSphere provides an easy to use enterprise grade barcode creation and management engine which enables brands to connect instantly to mobile content while delivering a high quality brand experience that is targeted and measureable.
NeoMedia Technologies is a pioneer in QR and mobile barcode technology and infrastructure solutions that enable the mobile barcode ecosystem worldwide. Learn more at www.neom.com.
The Wendy´s company is the world´s third largest quick-service hamburger company. The Wendy´s system includes more than 6,500 franchise and company restaurants in the United States and 28 countries and US territories worldwide. For more information, visit www.aboutwendys.com or www.wendys.com.