Zubie, a connected car service provider, said it has raised USD10m in series A funding from investors; Castrol innoVentures, Comporium, Inc., and OpenAir Equity Partners.
Additionally, the company announced John M. Barnes, Jr., executive vice president marketing & business solutions for Comporium and Jonathan Tudor, venture director for Castrol innoVentures will join the Zubie board of directors.
Launched nationally in September, the Zubie service has the potential to make driving and owning a car safer, easier and less expensive. It uses a cellular device called the Zubie Key to plug directly into a car´s on-board diagnostics port and capture valuable vehicle and driving data for car owners and drivers.
The driving and vehicle data that Zubie captures is also valuable to enterprise partners in the Insurance, Automotive Services and Advertising industries. Zubie plans to integrate these partners into the Zubie experience in a way that directly benefits its users through Zubie´s SmartOffer technology.
Zubie is a mobile and Internet services company focused on maximizing connected car capabilities for consumers and businesses. The company, formerly known as GreenLight Connectivity Solutions, was formed in 2012, and is headquartered in Charleston, SC, with operational offices in the Minneapolis area. The company´s website is at http://www.zubie.co