ChannelAdvisor (NYSE: ECOM) said that French online fashion channel La Redoute is using ChannelAdvisor´s Marketplaces solution to sell its products internationally through Amazon (NASDAQ: AMZN) and eBay (NASDAQ: EBAY).
“International expansion is a top priority for many retailers as it offers a great way to reap the rewards of new markets,” said Karl Hoquante, director of international development at La Redoute. “It presents La Redoute with an opportunity to reach new audiences easily, using ChannelAdvisor to become more flexible in our cross-border operations, while maintaining a strong presence in France and internationally.”
Established in 1928 in France as a mail order company, La Redoute is the number one online fashion retailer in France, with an international presence across 17 countries. La Redoute sells more than 400 brands, such as Guess, Kaporal and Tommy Hilfiger, along with personal brands such as Laura Clement, Mademoiselle R. and Softgrey.
ChannelAdvisor is a provider of cloud-based e-commerce solutions that enable retailers and manufacturers to integrate, manage and optimise their merchandise sales across hundreds of online channels. For more information, visit http://www.channeladvisor.co.uk.