Saks Off 5th picks Demandware solution for e-commerce presence

Demandware Inc. (NYSE: DWRE) reported that Saks Fifth Avenue Off 5th has launched its first e-commerce site, saksoff5th.com, on the Demandware platform.

The new site is a significant milestone in the company´s omni-channel strategy, which will also include mobile and tablet commerce and digital integration with stores.

The new site features a sleek design and top designer brands, in many cases, only previously available in select stores, such as Saks Fifth Avenue´s Salon Z, a plus size women´s private label. Online shoppers have access to Saks Off 5th loyalty programs, email promotions and in store and online events, as well as a customer care team 24 hours a day.

Saks OFF 5TH worked with Demandware LINK Solution Partner, SapientNitro, a division of Sapient, for site implementation and services.

Demandware, a leader in digital commerce, enables the world´s premier retailers to move faster and grow faster in the changing face of retail. For more information, visit www.demandware.com.

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