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Hyatt Hotels to try all-inclusive brands in Mexican resort areas

Chicago-based lodging firm Hyatt Hotels Corp said that the first two Hyatt-branded all-inclusive resorts The Royal Cancún and Barceló Los Cabos will be rebranded as Hyatt Zilara Cancún and Hyatt Ziva Los Cabos in Q4 2013.

Hyatt Ziva Rose Hall, Jamaica, formerly the Ritz Carlton Golf Resort & Spa, Rose Hall, Jamaica will open in early 2014. Each resort will undergo a multim dollar renovation as part of its rebranding, Hyatt said.

The firm said that the new brands will allow Hyatt an all-inclusive experience. Hyatt Zilara will exclusively focus on adults while Hyatt Ziva will focus on families. Resorts flagged under the Hyatt Zilara brand, which was derived from the word “exhilarate,” will inspire guests to embrace new discoveries through activity-driven experiences.

Hyatt Ziva resorts will capture the fun and vitality of a vacation, encouraging families to celebrate life´s pleasures and foster lasting connections.

Three additional all-inclusive resorts are expected to be introduced in 2014 and 2015, Hyatt said.

As of June 30, 2013, the company´s worldwide portfolio consisted of 524 properties in 46 countries.

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