Chicago-based carrier United Airlines (NYSE: UAL) said it has launched the what it said is the first US travel loyalty programme that enables businesses to earn and redeem miles.
Called the MileagePlus Small Business Network, the programme allows participating businesses to earn award miles by purchasing goods and services from more than a dozen of the programme´s vendor partners.
The vendor partners include providers of printing, shipping, credit card payment processing, office supplies and computing services.
United said it also launched a bonus offer through which companies can obtain 1,000 bonus miles for enrolling in the MileagePlus Small Business Network and conducting transactions that earn at least 100 miles. A list of participating vendor firms is available at http://smallbusiness.unitedmileageplus.com/.
Businesses may use their earned miles to purchase travel awards and upgrades, bid for experiences through the MileagePlus Headliners auction programme and shop for merchandise, newspaper and magazine subscriptions and dining awards.
Companies can also buy, transfer or gift their miles or donate miles to a MileagePlus charity partner.
Find out more at www.united.com.